1 Corinthians 9:20-22, “20 To the Jews I became as a Jew, in order to win Jews. To those under the law I became as one under the law (though not being myself under the law) that I might win those under the law. 21 To those outside the law I became as one outside the law (not being outside the law of God but under the law of Christ) that I might win those outside the law. 22 To the weak I became weak, that I might win the weak. I have become all things to all people, that by all means I might save some.

The message of the gospel has remained the same for 2,000 years, but sometimes the methods of sharing the gospel can and should change.

To be effective in personal evangelism means being willing to actually dialogue with people about Jesus, and the effectiveness necessarily changes between cultures and eras. Knowing the culture of the people to whom we share the good news of Jesus will help us communicate more clearly the truth of the gospel.

This also means being flexible in conversations and to always look for ways to take the person from the question of the moment to the cross of Christ. Depending on the questions people have, personal evangelism and apologetics can overlap.

Apologetics, from the Greek word apology…in 1 Peter 3:15, is about responding faithfully to attacks on Christianity and providing evidence for the truth of Christianity. However, the end goal of apologetics is about winning people to Christ, not merely winning an argument.